AMY LOVE FOUGHT FOR YOUNG GIRLS TO PLAY SOCCER IN AMERICA

Amy Love is the chief marketing officer of Violin Memory, a publicly traded Silicon Valley company. As a kid Love enjoyed playing baseball and soccer. Then she discovered she was barred from playing soccer in her youth team in Northern California. And the reason? She was a girl. Girls ware banned from playing soccer and Love was puzzled. Why did it matter that she was a 9-year old girl she asked her parents.

Love and her parents filed a class action suit Love v. California Youth Soccer Association. They won the case in 1975. The legal victory allowed Love and all the young girls to play soccer.

Tune back in later this week when we will have a longer interview with Love on soccer, entrepreneurship and marketing.

 

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